By Caryn Smith © 2010, All Rights Reserved
Today’s businesses are trying to get more bang for their buck. Rather than hire a fancy PR firm to take care of their marketing needs, many choose to go another route and use promotional items like customized lapel pins as a cost-effective way to get the word out about their products and services. Versatile and able to produce a long lasting impression, lapel pins can be used in a variety of different ways and at many different functions. This increases their worth in the eyes of business owners who now have a valuable resource located directly at their fingertips.
Why Lapel Pins?
Small in size but big in impact, custom lapel pins can be used to identify, promote, and recognize employees and team members who have made an impression on those around them. When you choose to create a special pin for another, you are letting them know how much their hard work means to you. A small gesture like this is often all it takes to boost morale, increase productivity, maximize profitability, and change the climate in a professional environment. A happier workforce adds to the success of a company and business owners know that.
Turnover costs employers significantly. Noting the type of contribution long-term employees have made requires a minimal investment but carries long-lasting results. Lapel pins are easy to display and can be easily attached to an employee’s name badge or lanyard. Those who come into contact with these individuals can comment on their length of service or achievement. Not only does this add to that person’s overall sense of wellbeing, it reflects positively on the company who sets industry standards by employing the best workers available.
How They Can Be Used
Lapel pins have a variety of uses. A few of the most common include:
Attached to a business card, a custom lapel pin shows how willing you are to go the extra mile to make new contacts. With so many other businesses to choose from, a token of appreciation helps fosters good relationships with customers.
In today’s economy, it is imperative to network. Word-of-mouth marketing is worth its weight in gold and the few extra dollars that you spend on personalized products. Even if one person isn’t interested in what you have to offer, they may be kind enough to pass your card along to one of their friends or family members who are in need of your product or service. This helps you reach out to people that you might not be able to have face-to-face contact with.
So, what are you waiting for? Spread the word about your amazing company by ordering custom lapel pins today. In addition to driving business, you can also demonstrate your ability to give others the recognition that they deserve.
Caryn Smith is Manager of Signature Pins. When you need affordable, custom lapel pins, visit https://signaturepins.com/ today. Your order will be delivered in 10 days or less, guaranteed!