Five Reasons Why Custom Lapel Pins Should Be Part of Your Promotions in 2014

Custom lapel pins are among the most personal and meaningful items you can give away this year.  Made from your choice of metal and in the style that best represents your business, organization, school, club or sports team, the unique mementos are created with you and your intended purpose in mind.  This allows you to accomplish whatever it is that you set out to do.

Need some inspiration?  Here are five reasons why custom lapel pins should be part of your promotions in 2014:

1. They can be used in place of business cards. Want a new way to introduce yourself to the public?  Rather than hand out traditional cards to the people that you meet, why not give them a custom lapel pin instead?  Your web address can be included on the front or back of the pins making them something people can refer to when they want to learn details about you, the business that you run, the school that you work for or the Little League baseball team you coach or referee.
2. They can be used to promote a new product. There’s nothing more exciting than launching a new product that you’re really proud of.  Channel that excitement into an attractive lapel pin design.  Share your creative vision with the world.  If people can see what makes a product appealing, they’ll be the first to tell their relatives, friends, and co-workers about it.
3. They can be used to thank and reward employees. Employee recognition award pins and years of service pins are a big part of workplace culture.  Nothing says, “Thank You!” better than a personal gift from the owner or president of a company.  Pins can easily be created to show off different levels of achievement through the addition of colored simulated gemstones.  Signify what level of award each color of stone represents and then create the number of pins necessary to suffice the minimum order requirement.
4. They can be used to introduce a new safety or workplace initiative. Everyone sees the novelty in custom lapel pins but did you know that pins serve as effective educational tools?  That’s right!  Custom pins can be handed out at school and in the workplace as a way of raising awareness about a new safety program or initiative.
5. They can be used to raise funds for a worthy cause. Make fundraising a cinch by creating a pin that can be sold at fundraising events.  There are a number of reasons why this makes sense.  First and foremost, everyone can appreciate a custom pin.  Next, they’re easy to purchase and mail to family and friends.  Last but not least, pins are a great value.  People know that the money is being used for a good cause so they’re supportive of your fundraising efforts.

As you can see, custom lapel pins deliver results.  The next time you need help with marketing your business, promoting your new product, thanking your employees or fundraising, consider the impact that promotional products make.  Select a pin style that is bold and attractive.

It will be impossible to miss something with your logo or photograph on it.  In fact, that may very well be why someone stops to look at the pin.  They recognize the company or brand behind it and they respect what you do.