Five Tips for Making Your Next Trade Show a Success

Your trade show success relies on a number of different things.  First and foremost, it’s your willingness to think outside the box and put yourself out there where other people can see you.  If you want to stand out among other businesses in the industry, you’ll need to plan for your next trade show well in advance.

Knowing what to expect from an event helps you make the most of it.  You’ll leave with long lasting memories, a great impression, and new relationships.  Every event that you attend going forward will bring you closer to achieving your ultimate goal because you’ll be seasoned on what happens as an exhibitor at trade shows worldwide.

Here are five tips that will help make your next trade show a success:

• Do your research. Have an idea of how many people will be attending the event so you can plan accordingly.  Know what to do in the event you have to cancel at the last minute.  Get a clear idea of how big your booth or table space is so you can set up everything you need.
• Order materials in advance. Make sure to have all brochures and pamphlets printed in advance.  Order plenty of custom lapel pins to hand out throughout the event.  Keep in mind that new people will attend the trade show each day.  If you run out of promotional products the first day, you’ll miss the opportunity to market to half the guests attending the event.
• If necessary, ship your materials to your hotel or to the venue hosting the trade show. This will prevent you from paying hefty fees at the airport.  It also ensures that you won’t run out of the things you need to hand out.
• Be prepared to greet and meet people. Hand out business cards or custom cardstock with your contact information and custom lapel pins on them.  People have a hard time forgetting creative thinkers like you.
• Know that your next trade show event will go even more smoothly than the last because you have an idea of how things operate. It’s all trial and error.  If you run into any bumps in the road this time around, you can plan for them next time around.  Experience is a great teacher.

As you can see, there are a number of ways to make your next trade show booth a success.  For more information about custom lapel pins and the ordering process, contact Signature Pins.  A helpful sales representative will take your call or answer your email quickly and assuredly.

Submit your inquiry to us at info@signaturepins.com.  If you’d prefer to speak to someone directly, please call 1-800-480-6822 toll-free.  We are committed to meeting your needs sufficiently.  Request a no obligation, free price quote today.